It’s no secret that convenience plays a huge part in our lives. It’s one of the biggest factors influencing a customer’s decision when choosing where to buy their goods and services from. For the small business owner, offering a seamless, convenient service is therefore pivotal to success, especially as the motor trade becomes even more of a digital battleground.

Offering convenience is one of the core tenets of the Eurorepar Car Service network, and we encourage members and prospective members to buy in to that. Whether it’s offering a range of convenient payment options like ‘Drive Now Pay Later’ and Eurorepar’s payment plan scheme or providing an intuitive, straightforward customer journey online, we aim to instil convenience in everything our centres do.

But it’s not just customers that benefit from our commitment to convenience. The evolution of online retail is perhaps one of the biggest drivers of demand for convenience, for both buyers and sellers. The world wide web opens an increased pool of customers who expect a convenience and ease, even when it comes to something like booking their car in for a service. With this cultural shift in mind, Eurorepar provides digital marketing and social media support to members, helping them gain a leg up in this convenience-driven digital world.

In the real world, too, network centres feel part of a structured, professional initiative that can help them gain more control over their business. With on-tap support and advice available for a range of critical business functions, members are able to free up more time to focus on fixing cars and build those long-lasting relationships with customers.

One area where convenience has always been paramount in the motor trade is parts supply, and Eurorepar garages certainly aren’t left wanting in this regard, courtesy of our relationship with Distrigo. As part of their membership, garages receive unrivalled access to Distrigo’s efficient and reliable service, enabling them to offer customers a diverse range of parts to suit every budget. What’s more, should members require technical or diagnostic assistance, Eurorepar’s technical hotline exists to offer on-tap support and information from experienced technical experts.

Like it or not, the aftermarket is not immune to changes in consumer expectations and the evolving definition of ‘convenience’. The good news, as set out in this blog, is that there are opportunities to stay ahead of the game and keep meeting customer demands.